The
global PELS market is expected to reach a value of USD 39.49 billion
by 2019, growing at a CAGR of 35.1% from 2013 to 2019. Increase in
the end-user data due to growing use of internet is the major factor
responsible for the growth of this market, globally. Asia Pacific was
the largest contributor in PELS market and accounted for a share of
42.5% in 2012. Growing awareness towards data backup and data storage
and decrease in the average selling prices of data storage products
have added to the growing demand for storage products.
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(PELS) Market
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Among
different product categories, hard disk drives (HDDs) held the
largest share of 32.4% in 2012 followed by solid state drives (SSDs)
in 2012. Continuous rise in the online content, increase in the HDD
storage capacity and increase in social media and corporate
information that needs to be stored are some important factors
driving the demand for HDDs globally. However, moderate life
expectancy of HDDs (around 3-5 years) and decreasing prices of SSDs
would limit the market for HDDs in upcoming years. Cloud based
storage is the fastest growing segment and is expected to grow at a
CAGR of 48.6% during the forecast period from 2013 to 2019 and reach
a market size of USD 16.62 billion by 2019. A major reason for the
growing popularity of cloud storage is that there is no requirement
of storage hardware at user's end, which reduces the overall cost for
storing data.
NAS
is the largest technology segment that held a share of around 27% in
2012 followed by DAS with 21% share in 2012. Demand for NAS is
primarily driven by increase in the home and small business networks
and growing demand for data backup and archiving. NAS technology
reduces the requirement of separate storage hardware as single
storage device is shared along the network with high storage
capacity.
Media
and entertainment is the largest end user industry for PELS which was
valued at USD 1.33 billion in 2012 and is expected to grow at a CAGR
of 37.8% during the forecast period. Massive adoption of smartphones
and tablet PCs has enabled generation and transmission of digital
content and thus resulted in increased demand for storage
architectures.
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In
terms of geographical regions, Asia Pacific represents largest market
for PELS and is expected to reach USD 19.47 billion by 2019. Large
number of entry level manufacturing and process industries in the
region has resulted in exponential growth of data in turn creating
demand for data storage devices. Huge HDD industry in the region due
to the presence of leading HDD manufacturers namely Western Digital,
Seagate, and Toshiba is equally supporting the growth of PELS market.
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The
global PELS market is dominated by EMC Corporation which held a share
of 30% in 2012 followed by Hitachi Data Systems. Other important
players in the global PELS market include IBM Corporation,
Hewlett-Packard Company, NetApp Inc, and others.
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all Article :
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The
global PELS market is segmented as below:
Personal
and Entry Level Storage (PELS) Market
By
product/service
Recordable
discs
Flash
drives
Hard
disk drives (HDD)
Solid
state drives (SSD)
Cloud
storage
By
technology
Serial
attached SCSI (SAS)
Direct
attached storage (DAS)
Network
attached storage
Cloud
storage technology
Others
(IP based storage, fiber channel storage, so on)
End
use application
Financial
services
Media
and entertainment
Healthcare
and life sciences
Public
sector
Others
(communications, internet services, so on)
By
geography
North
America
Europe
Asia
Pacific
Rest
of the World (RoW)
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